‘The Little Moments’ social ads.
Video by LLH Films
Photography by Jonny Tomlinson
I created the concept for ‘The Little Moments’, a digital/social campaign across Facebook and Instagram to launch the new Northstone brand.
It portrays the little, mundane moments that capture every day living in a Northstone home. Watching a film, eating dinner, getting ready to go out etc.
Short, sweet and memorable.
The edits had to be swift, intriguing and fun. Quick enough to hold attention, and interesting enough to drag the user through to the landing page.
Varying the type of content.
Shot with 3 different demographics of models and then optimised video edits for every platform – with a final output of over 50+ social ads, all launched at once.
